Flacon and Packaging
The flacon and the packaging embody the DNA of the fragrances and are dedicated to the diversity of the wearers. With the environment in mind, the packaging is reduced to a minimum and made of resource-saving materials. The fragrance packaging is made from environmentally friendly, matt cellophane cardboard and stands out with its expressive, colorful, 3-dimensional graphic design that gives impressions of the body, power and beauty of the fragrances making it a true eye-catcher and ensuring high recognition.
Inside the packaging you will find a black doodle drawn by Karin Singer without a template or plan. It represents the conception, creation and realization of the ambitious perfume project. Doodles have a similar function to dreams. They help us to process desires and goals and to concentrate. On the inside of the top flap is the inspirational text: "A TRIBUTE TO YOURSELF". Inside you will find a pendant that you can label with your own message and keep with you as a reminder or talisman, for example on a keychain, in your wallet or on the bedside table or your desk at work.
The rectangular, thick transparent glass flacon embodies clear, sleek lines and represents our personal commitment to transparency while expressing the high quality and strength of the fragrances by allowing you to see the intense, real perfume colors. The label subtly takes two colors from the respective packaging and uses the different shades of color to give the prominently placed fragrance name a shimmering effect. The eyes of the beholder are immediately drawn to it, touching the senses and leading them to imagine what they will experience when they wear the fragrance.